Instagram Threads has made waves as Meta’s response to the growing demand for real-time, text-based social conversations. As we enter 2025, the app continues to evolve, offering a space for creators, brands, and everyday users to engage in public discussions in a streamlined way. In this guide, we’ll break down everything you need to know about Instagram Threads in 2025 — from how to use it to how it compares to other platforms.
What Is Instagram Threads?
Instagram Threads is a standalone app by Meta, launched in 2023, designed for sharing short text updates and engaging in public discussions. Unlike Instagram, which focuses heavily on images and videos, Threads emphasizes text-first posts with options to include links, images, and videos.
It’s tightly connected with your Instagram account, meaning your followers, verification status, and profile details carry over to Threads. The app aims to compete with platforms like X (formerly Twitter) by offering a familiar yet streamlined experience for real-time conversations.
Instagram Threads vs Instagram: What’s the Difference?
Though Threads and Instagram are connected, they serve different purposes:
| Feature | Threads | |
| Content Style | Photos, Reels, Stories | Text-based posts, conversations |
| Focus | Visual storytelling | Real-time dialogue |
| Discoverability | Explore page, hashtags | Algorithm + following feed |
| Length | Captions under visuals | Up to 500 characters in a thread |
In short, Instagram is for sharing moments visually, while Threads is for sharing thoughts conversationally.
Instagram Threads vs X (formerly Twitter): Key Differences
While Threads is often seen as a Twitter/X alternative, there are several differences:
- Character Limit: Threads allows up to 500 characters, compared to X’s 280 (or more for Premium users).
- Verification: Threads uses Instagram’s verification, while X offers paid verification through X Premium.
- Feed Options: Threads supports both algorithm-based and chronological feeds.
- No Hashtags (Yet): Unlike X, Threads doesn’t currently support clickable hashtags.
Threads is more minimalistic, ad-free (as of now), and connected to your Instagram identity.
How To Download and Access Instagram Threads in 2025
Getting started is simple:
- Download the Threads app from the Google Play Store or Apple App Store.
- Log in with your existing Instagram credentials.
- Follow the prompts to set up your profile and follow users.
How To Set Up Your Threads Profile
After logging in with Instagram, Threads will ask if you’d like to:
- Import your Instagram bio and profile photo
- Choose who you follow from your existing followers
- Set your profile to public or private
You can edit all this later from your profile settings. Threads also gives you basic controls over notifications, visibility, and who can reply to your posts.
How To Use Instagram Threads: Posting and Engagement
Here’s how to use Threads like a pro:
- Post a Thread: Tap the pencil icon → Type your message → Add images, links, or videos → Tap “Post.”
- Reply to Threads: Tap a post → Select “Reply” → Add your comment.
- Repost: You can repost or quote someone else’s thread to your feed.
- Like and Share: Double-tap to like or tap the share icon to post it on Instagram or copy the link.
How To Customize Your Threads Feed
Threads offers two main feed types:
- Following Feed – Shows posts from people you follow in chronological order.
- For You Feed – Algorithmically curated based on your activity and interests.
You can switch between them by tapping the Threads logo and selecting the desired view.
To curate your feed:
- Mute users or words
- Restrict who can reply to your threads
- Hide suggested posts that don’t interest you
Can You Use Threads Without an Instagram Account?
Currently, no. You must have an Instagram account to use Threads. Your Threads profile is directly linked to your Instagram handle. You can’t sign up for Threads without logging in through Instagram.
This tight integration brings benefits like follower sync, shared verification, and quick sign-up — but limits people who want to stay off Instagram entirely.
How To Find and Follow People on Threads
Finding people on Threads is easy:
- Suggested Users: When you sign up, Threads suggests popular or mutual accounts to follow.
- Search: Use the search bar to type names or usernames.
- Follow from Instagram: You can import your Instagram following list and follow those same people on Threads in one click.
Currently, Threads doesn’t support hashtag search or topic-based discovery like Twitter/X.
Also Check: 11 Tips To Go Viral On Social Media In 2025
Does Threads Content Show on Instagram?
Threads content doesn’t appear on your Instagram feed directly, but there are ways to share:
- Tap the share icon on any thread to post it to your Instagram Story
- Copy the link and post it on your Instagram bio or captions
- Threads links can be previewed in Instagram DMs
This creates cross-platform visibility, even though the feeds remain separate.
Can You Get Verified on Threads?
Yes, verification on Threads is tied to your Instagram verification status. If you’re verified on Instagram (blue checkmark), it automatically appears on your Threads profile.
As of 2025, you cannot apply for verification separately on Threads. You need to meet Instagram’s eligibility criteria and apply there.
How To Switch Between Algorithmic and Chronological Feed
Threads allows users to toggle between:
- For You: An algorithm-based feed showing trending and suggested posts
- Following: A chronological feed of content only from people you follow
To switch:
- Tap the Threads logo at the top center of your screen.
- Choose your preferred feed option.
This gives users more control compared to platforms like X, where the algorithmic feed often dominates.
How To Delete a Post on Instagram Threads
To delete a thread:
- Go to your profile
- Find the thread you want to delete
- Tap the three dots (⋯) on the post
- Select “Delete”
Threads doesn’t currently support post editing, so you must delete and repost if there’s an error.
How To Delete or Deactivate Your Threads Account
This process has evolved in 2025. You can now delete your Threads account without deleting your Instagram account.
Here’s how:
- Go to Settings > Account
- Tap Deactivate or Delete
- Choose either:
- Deactivate (you can come back anytime)
- Delete (permanently removes your Threads account)
📌 Be sure to back up your posts if you want to save any data before deleting.
Final Thoughts
Instagram Threads has found its place as a calm, clutter-free space for real-time dialogue. It’s especially great for:
- Creators and influencers wanting deeper text-based engagement
- Brands starting conversations without the noise of visuals
- Users who want an alternative to X (Twitter)
While still missing features like DMs, hashtags, and editing, Threads continues to improve. If you’re active on Instagram, Threads is an easy and meaningful extension of your online presence in 2025.